Managing Your Communication Assets: How to Make the Most of What You Already Have

The Communicator Toolbox Series with MediaDesk New Mexico 

Asset management is one of the most fundamental communications activities out there. While keeping track of photos, logos, graphics and quotes seems straightforward, it is often daunting, disorganized and ultimately, unsuccessful for many nonprofit organizations. Lost files and ineffective asset storage is too often the culprit of missed communications, fundraising, and relationship building opportunities. This two‐hour training will include an overview of storage solutions and best practices for organizational file management and asset storage, with an emphasis on ensuring multiple user access. The overview will be followed by a one-hour workshop, in which MediaDesk staff will assist you to kick-­off a fully functional file management system that can work across your organization and team.

Fee: Sliding scale: $20, $35, $50.

Presenter:

Sommer Smith is the co-founder and communications director at MediaDesk New Mexico. She is a writer and seasoned communcations geek, and her work is committed to problem solving and contributing to possibilities for social change.

MediaDesk New Mexico is a creative communications firm that provides high quality, professional and values-based communications services to nonprofits and community organizations in New Mexico. Through clear and effective storytelling and strategic communications services we help organizations and initiatives succeed as highly visible actors yielding measurable results. Our mission is to extend the reach and impact of nonprofit organizations and to foster values-­based, long-­term relationships between non-­profits and New Mexican communities.