Why We Are Creating Promotional Material
We appreciate the time and energy that you are providing as a training instructor. As such, CNPE wants to ensure that there is a full audience at your session.
CNPE uses newsletters, social media, single subject e-mails and our website to promote the trainings. We are asking that you submit a news article or short video so that we can effectively promote your upcoming training.
CNPE has created a few sample news articles and videos to help guide your thinking about what you can share that will entice people to attend the training.
News Article
CNPE posts short news articles about a variety of nonprofit topics on our website. We've crafted three different news article templates that you can choose from.
Personal Story
This template provides an opportunity for you to share a personal story that relates to the training topic based on your time working in the nonprofit sector.
Professional Story
This template provides an opportunity for you to share a professional story that relates to the training topic based on your experience working with nonprofits.
Offering a Training Tip
This template provides an opportunity for you to share a tip related to the training topic. This is just meant to be a teaser, so no need to go into full detail. One helpful format is to share a list of steps.
Video
These are quick (1 to 3 minute) videos filmed by the CNPE staff in our office. We can edit the video, so you don't have to be a pro, but if you chose this option, you should feel comfortable being energetic in front of a camera!
Personal Story Video
Share a personal story that relates to the training topic based on your time working in the nonprofit sector.
Professional Story Video
This example video provides an opportunity for you to share a professional story that relates to the training topic based on your experience working with nonprofits.
Things to Keep in Mind
- We see nonprofit staff and board members from all over NM in our training center. As you think of a story to tell or a tip to give, keep this nonprofit audience in mind.
- We're all involved with the nonprofit sector for a reason, so adding a personal touch to your video or news article can be a great way to draw people to the training!
- This is also an opportunity for you to spotlight a particular aspect of your work to the NM nonprofit sector since these promotional materials will sit on our website and be integrated into our social media channels.
- The news articles live permanently on our website, so feel free to link to them on your own website to showcase your work!
Thank you for leading a training at the Center for Nonprofit Excellence!