Successful ventures start with a plan. You have to know where you want to go before you can figure out what steps you need to take to get there, right? Fundraising for a nonprofit organization is no different!
This session will take you step-by-step through the process of creating a Fundraising Development Plan - a blueprint for a thriving nonprofit fundraising program. It will help you strategically prepare to efficiently, effectively, and SUCCESSFULLY raise more money.
“Research shows the clearest predictor of a nonprofit's success in raising money from individuals is having a formal fundraising plan.”
- Heather Yandow, Stanford Social Innovation Review
During this live interactive webinar we will cover:
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What a Development Plan is, a brief overview.
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A review of excellent examples of real development plans.
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How to pinpoint who should be involved in the creation process.
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How to start the plan with numbers.
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How to create an opening description.
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How to identify what the sections of your plan should be.
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How to assign a monetary amount for each category.
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How to add descriptions and objectives.
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Where to add in any relevant dates or time frames.
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How to use the plan to allocate current available resources.
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How to focus on strategy and planning, not tactics.
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How to identify who is responsible for “owning” each section.
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How to identify if there are other methods of fundraising your organization consider.
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How to use the plan to keep your staff and volunteers on track.
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How to use the plan to evaluate & prioritize fundraising activities.
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Why the plan needs Board of Directors approval and how to get it.
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Talking points on how the plan will help you raise more money.
You’ll Get These BONUS Materials:
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Samples of three excellent development plans from small to mid-size organizations
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Template to use to create your own Development Plan
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Sample overview version of a Development Plan
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A Do’s and Don’ts Tip Sheet for creating a Development Plan
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Breakdown of cost to raise a dollar
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The webinar recording & the slides
Presented by Tracy Vanderneck, MSM, CFRE
Tracy Vanderneck is president of Phil-Com, a Florida-based training and consulting company. She helps nonprofit organizations with budgets as small as (under) $150,000 and as large as $15 million, on fundraising, board development, and strategic planning. Tracy has more than 20 years of experience in nonprofit leadership, fundraising, business development and sales. She holds a Master of Science in management with a concentration in nonprofit leadership and a graduate certificate in teaching and learning. Tracy is a Certified Fund Raising Executive (CFRE) and an Association of Fundraising Professionals (AFP) Master Trainer. Additionally, she designs and delivers online fundraising training classes and serves as a Network for Good Personal Fundraising Coach. Tracy’s company, Phil-Com, produces the one-day conference for nonprofits, NPInfusion, in Tampa, FL.